Marketer Blog

I haven’t participated in a blog meme for a while so Andy Beal who was tagged by Nathan who was tagged by Randy went and tagged me, so here goes:

Like Andy, I started blogging (Dec 2003) as a way to save information, comment on it and share with coworkers.
Blogging is a fantastic marketing tool. Our […]

Marketing/PR Agency Misukanis Odden is now seeking a new Marketing Account Manager to join our talented group of client-focused, online marketing professionals. The smart, internet savvy and highly personable candidates we’ll be interviewing will have agency side account experience (3-5 years) in any of the following industries: search marketing, public relations, interactive or advertising. […]

In an interview I did yesterday with the Minneapolis Star Tribune one of the things we talked about was how common it is for search engine optimization engagements to reveal many other marketing and process consulting needs. For example, one of the most common issues we run into is a lack of sales pipeline management.
Many […]

Introduction
Improving search engine ranking in organic search result is very important to Internet marketing. If you get top search engine ranking in organic search result pages, it means you can get free, targeted traffic from search engines every day. Do you know 85% Internet users use search engines to find information? (Source: NPD research). It […]

I haven’t had the chance to write about any “dark side” social media stuff in a loooooong time. But today I caught wind of “Subvert and Profit” (blog) and they make no bones about their intentions. The opening paragraph sets the tone:
“Content-pushers and social bookmarkers rejoice! The democracy of web 2.0 is about to get […]

Joe Morin tells us the official 2007 SES NYC Party & Events Schedule is up over at the Search Engine Watch forums.  After conference events are a great place to network with other like minded search marketers as well as potential clients if you’re on the agency side of things. Some of the best tactics […]

There are two perspectives on creative link building that I’ve been thinking about lately involving creating content and resources that offer value and the sensationalism of content promoted through social news communities. My take is that link bait focuses on creating unique, useful and provocative content that people respond to by linking to it and […]

I need to spend even more time offline. As a rule, I try to spend most of the weekend offline and schedule a post or two in advance. For some reason I’m still adjusting to CST and getting up waaaay to early and doing TopRank vanity searches of all things. Here are a few of […]

Is it an April Fool’s joke or the real thing that Google’s Matt Cutts blog has been hacked by Dark SEO team? Either way, there’s a ton of buzz about it already ranging from at Search Engine Land to several forums to Digg.
Danny Sullivan reported Matt’s site has been slow and that he’ll be offline […]