Marketer Blog

With a bit of housecleaning, the big list of search marketing blogs has been trimmed down! Nearly 100 blogs were removed from the list this week. Removals were based on blogs that have not updated in the past month. This week’s additions include:

AdGeek - Direct response copywriter Jeff Horsager offers a nice mix […]

If you’re an active feed reader, you may feel a bit overwhelmed by the number of feeds in your reader at times. An easy way to slim down the number without removing any, is to show only feeds that have new posts.
If you’re using Google Reader, click on the Show: updated link. This […]

I just had a chance to watch part of the webcast of Google’s Searchology presentation with Marissa Meyer, Craig Silverstein and others.
Software Engineer Ben Gomes talked about PageRank:

Kerry Rodden talked about usability testing:

and the various Google search products were also discussed.

Danny lists links to live blogging of the event from TechCrunch and AppScout.
While there were […]

Andy Beal at Marketing Pilgrim has announced the five finalists in the 2007 SEM Scholarship Contest. There were 20 entrants, each tasked with finding ways to attract the most unique visitors to their article hosted at the MP blog using any combination of SEO, PPC, social marketing, word-of-mouth, etc in 4 weeks.  Out of those […]

Here are a few new items plus some things I’ve been meaning to link to for a while that may be of interest:
ISEdb launches Digg style news site for search marketing:  ISEdb Scoop.
Check out Jeremy Shoemaker’s AuctionAds
Videos of all Search Insider Summit sessions
Danny defending SEO (again). I’ve seen Danny do this in comments on other […]

Due to the generous networking opportunities at last week’s conference, it was easy to meet a variety of people even though the event was fairly small. One person I met was John Fernandez from Accoona. You may remember Accoona from their launch event with past President, Bill Clinton. I hadn’t heard a whole […]

Normally when related queries are suggested after doing a search on Google, they appear at the bottom of the search results page (SERP). I noticed this weekend Google is testing the display of other Google categories as well as related search queries above the right side column ads. (Outlined in red)

The example above shows […]

The phrases “search engine optimizaton” and “rankings” have gone hand in hand since the start of the search marketing industry. Agencies have gone so far as to use “rankings” as part of their name such as Jill Whalen’s High Rankings, David Wallace’s “Search Rank” and of course, our company “TopRank”.
With the advent of personalization and […]

This week was my first MediaPost Search Insider Summit event and I was glad to have been able to participate. I’ve been a reader of MediaPost publications on and offline for several years and have been a big fan of the Search Insider, which is pretty much the only email format search marketing content that […]

Whenever I look at our huge list of search marketing blogs, I think several things, one of which is “so many blogs, so little time”. One way to cut through the clutter is to use a mashup or aggregator. There are many of these and I’d like to find out which of the search […]