What a week! With most of my time spent at the DM Days conference or sitting in a plane (not flying of course, just sitting on the runway waiting for the stars to line up or whatever control towers are using these days to give the OK for takeoff) I had little time to poke […]
Since attending, blogging and speaking at industry conferences is a big part of my own search marketing agency’s marketing, I get to attend a good number of events in a variety of cities. One of the nice things about having events in the same city is that you get to know the city better each […]
I was able to sit in on a DM Days site review clinic yesterday with Detlev Johnson and Amanda Watlington who provided great advice to the few audience members. The site owners literally received multiples of their conference admission price in consulting advice. One site had thousands of pages hiding content from the search engines […]
Here is a collection of short video interviews taken during day one of the DM Days conference in New York. The Direct Marketing Association has a variety of special interest groups called “councils”. One of them is focused on search marketing and appropriately named, the Search Engine Marketing Council, or SEMC.
I serve on the operating […]
The DM Days 2007 conference kicked off with a keynote presentation starting with DMA President and CEO, John Greco. The keynote was titled, “Next Gen Interactive: How Marketers are Optimizing the Power of Social Media to Connect and Deliver Results”.
With technology evolving, customer preferences changing and competition that is sharper than ever, the focus of […]
After a few days home in Minnesota I’ve gone on the road again to the DM Days conference in New York. Just two hours sitting on the tarmac this time.
The DMA Search Engine Marketing Council has quite a bit going on between sessions on search marketing, informational events and there will be […]
Larry Chase of Web Digest for Marketers, a newsletter that’s been published since 1995 and has over 40,000 subscribers, asked me recently to do reviews on a list of 15 or so search marketing blogs. Larry only has guest writers 2-3 times a year, so I was very honored to say yes.
Some of the […]
With any kind of online marketing you need a place to start. Find out what kinds of search queries people are typing into the search box and you’ll know what kind of content to optimize, create and get links to.
For the most part, keyword research software and tools fall into a handful of categories. Paid […]
We started Online Marketing Blog in December 2003 using Blogger and the feed was run through Feedburner. Recently we had that old RSS feed redirected to the current blog running on Wordpress. This redirection through Feedburner of the old feed to the new feed only works for 30 days and then the old feed dies.
Just […]
The High Rankings Seminar is going to be in Denver June 28 & 29. If you’re anywhere in that part of the country and want to get a good, hands on and practical guide to search engine optimization and paid search, the High Rankings seminar is a good fit.
When this event came to Minneapolis Jill […]
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