Archive for August, 2007

BIGLIST Search Marketing Blogs 083107

Friday, August 31st, 2007

We are now back to our regular schedule of Friday updates to TopRank’s BIGLIST of SEO blogs. Not to be confused with qwerty’s “The Kind of Smallish List of Sort of Search Marketing Blogs“.

Lorna Li Green 2.0 - Black is back in this blog design and I think it works. Lorna Li is […]

How NOT to pitch a blog

Wednesday, August 29th, 2007

In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things.
Here are a few “what you should not do” tips based on the 3-5 […]

Reader Poll: How Many Conferences Does The Boss Send You To?

Tuesday, August 28th, 2007

Demand for talented search marketers is high and the number of educational opportunities has increased proportionately. We have a reader poll this week to get an idea of our reader’s conference involvement. See below.
Some prefer a structured training program like SEMPO Institute, DMA SEM Certification or Bruce Clay’s training program. Others prefer to compliment those […]

BIGLIST SEO Blogs Update 082607

Monday, August 27th, 2007

After a jam packed week at Search Engine Strategies in San Jose last week, there was still time to discover a few new blogs for the BIGLIST of SEO blogs.

Kelsey Group Blog - For all things related to local search marketing and online yellow pages, this blog is an excellent resource on industry news and […]

SES San Jose Final Wrap Up

Friday, August 24th, 2007

I would have to say SES San Jose 2007 turned out to be a pretty good conference. With a HUGE thanks to the TopRank Blogging Team (LtoR: Dana Larson, Melinda Cayetano, Thomas McMahon and Mike Yanke), we were able to cover 26 sessions, publish nearly 500 photos and 7 video interviews.
Besides coverage of the conference […]

SES Video: Vanessa Fox Google Webmaster Tools

Friday, August 24th, 2007

Even though she’s moved on from Google to Zillow, Vanessa Fox still carries quite a bit of passion for her creation, Google Webmaster Tools. She was even spotted at the Google Dance giving advice to SES attendees at the Google Webmaster Tools product demo table.

Many webmasters and beginning search marketers could benefit a great deal […]

SES San Jose 2007 Day Three Wrap Up

Friday, August 24th, 2007

Another great day is how I’d characterize day three of the San Jose Search Engine Strategies conference. There were several announcements by search engines this week and I think one that was particularly interesting was Yahoo’s updates to Site Explorer with “Dynamic URL rewriting” and also the new Executive Editor assignment over at Search Engine […]

Search Bash 2007

Thursday, August 23rd, 2007

WebmasterRadio.FM and their sponsors did not disappoint with the right of passage for new SES San Jose attendees known as “Search Bash“. Hula hoops, Jersey Girls, Marilyn Monroe, Sammy Davis, Dean Martin, Sumo wrestling, go go girls and an open bar all night. Tell me that’s not a formula for an evening you’ll likely […]

Yahoo Book Party - Mona Elesseily

Thursday, August 23rd, 2007

After a long day of sessions on day three of Search Engine Strategies in San Jose, some attendees mosied on over to the Yahoo Panama Book party for Mona Elesseily of Page Zero. It was great to see the support for her new report, “Mastering Panama - A special report on Yahoo!’s new search marketing […]

Session: Link Baiting - Viral Search Marketing

Wednesday, August 22nd, 2007

Day 3 at SES San Jose found me assigned to cover the session “Link Baiting & Viral Search Success.”
Those who’ve read my previous posts should find it as no surprise that my level of excitement for this session superseded any residual aches and pains left over from last night’s “decadence based in relevance” superbash Google […]