Archive for October, 2007

TopRank Halloween Costumes

Wednesday, October 31st, 2007

Several TopRank employees wore costumes for Halloween today and here are a few photos:

Princess Amie Krone - Operations

Beer Maiden Tabitha Anderson - Public Relations

Hockey Dude Jeff Nolan - SEO

Black Eyed Pea Thomas McMahon - SEO/Blog/Email
See, it’s not all work at TopRank - some fun is allowed from time to time. 
Happy Halloween!
Sponsored By: […]

Speaking Events for Remainder of 2007

Wednesday, October 31st, 2007

The big year of 2007 is winding down and there are more than a few conferences coming up. It’s been a busy year for TopRank speaking events with our involvement in the search, direct marketing and public relations industries. Here are our remaining speaking events this year. We hope to see you there:
Nov 1, 2007 […]

Public Relations Benefits from SEO

Tuesday, October 30th, 2007

On the heels of the PRSA conference last week, the topic of how search plays a part in online PR effectiveness has continued to enter into the increasing numbers of discussions we’ve been having with companies working on figuring out where to best leverage their 2008 marketing/PR dollars. It’s that time of year again. […]

Search Engine Optimization Basics

Monday, October 29th, 2007

While the nature of marketing web sites has continually evolved from a focus on optimizing text to include an array of media optimization such as images, audio, video and content delivery formats like RSS and mobile, there continues to be a significant value in basic SEO.
In many cases, small businesses or small web sites especially, […]

BIGLIST SEO Blogs Update 10/26/07

Friday, October 26th, 2007

It’s a light week for the BIGLIST of search marketing blogs but good all the same.  Enjoy!

Search Engine Experts Blog - Harry Joiner is an executive recruiter in the interactive and new media space, which also includes search marketing. In this blog he writes about industry news and topics of particular interest to SEO and […]

What Can You Do With MyBlogLog? Tips from 18 Members

Thursday, October 25th, 2007

MyBlogLog Glamour Shots
As both an active participant (first and foremost) and a consultant in the ways of social media, it occurred to me that we should engage the communities of interest we’re involved with for tips. Who better to get tips on social media from than people who are actually USING social media?
Online Marketing Blog, […]

Best SEO Resources, Practices & Conferences : Reader Poll Roundup

Wednesday, October 24th, 2007

From time to time we run Reader Polls on a variety of topics ranging from “Biggest Concern Related to Search Marketing?” to the “Strongest Signals of Credibility for a Marketing Agency”. Some of the polls get quite a few votes and some get very few. For example, the “Favorite SEO Podcast” poll received over […]

Pownce Invites

Wednesday, October 24th, 2007

By now, I’m not sure how many people DON’T have a Pownce account, but in case you do not and are interested, link here, oops :)   I mean leave your email in a comment below and I’ll send you an invite. I have about 30 or so. After that, the Pownce invite giveaway is closed.
For […]

PRSA Conference: Social Media for PR Practitioners

Tuesday, October 23rd, 2007

I just returned from the Public Relations Society of America (PRSA) International conference being held in Philadelphia where I participated on a panel, “Social Media, What Every PR Practitioner Needs to Know” with Rob Key of Converseon, Nicco Mele of echoditto and Peter Himler of Flatiron Communications who handled moderation duties.

Fifteen minutes before the session, […]

Internet Marketing Podcast with Mike Moran & Lee Odden

Monday, October 22nd, 2007

Fellow DMA and Search Engine Marketing Council member and friend Mike Moran recently asked if I’d be interested in doing a podcast series on Internet marketing and of course I jumped at the chance. Mike has previously shared an article here on “Why Search Marketing is So Hard“.
There are 8 podcasts in the series and […]