Archive for June, 2008

Interview: Cecily Sommers on PUSH 2008 The Fertile Delta

Thursday, June 5th, 2008

Innovation, creative problem solving and passionate interest in the subject matter are a big part of successful internet and social marketing - the topics of prime interest to readers of Online Marketing Blog. Those same characteristics apply to organizations and individuals working to make strategic business and marketing changes for the future.
In particular, these values […]

SMX Advanced 2008 Wrap Up

Wednesday, June 4th, 2008

With all the sessions, speakers, networking and photo-snapping going on in the last 2 days at SMX Advanced in Seattle, it’s surprising any attendee got anything else completed at all.
While I didn’t attend every session (can’t be in three places at once - just not possible for this girl :) ) I managed to get […]

SMX Advanced: Search Marketing and Surviving a Recession

Wednesday, June 4th, 2008

While there is still a debate over the effect of the recession we are in, or even if we are in a recession at all, it seems most companies and individuals are preparing for it the best they can. Talks of budget cuts and conserving resources are on everyone’s minds these days.
So where does […]

SMX Advanced: Day 1 in Photos

Wednesday, June 4th, 2008

Day 1 at SMX Advanced has wrapped up quite nicely. Below are some of the session highlights and the gorgeous Bell Harbor Conference Center.

Danny Sullivan opening the show this morning in Seattle.

Everyone milling around, getting ready for the first of this mornings sessions

Blow Your Mind Linkbuilding Tactics panel this morning

Building […]

SMX Advanced: You and A With Matt Cutts

Wednesday, June 4th, 2008

Watch out link-and site-buyers alike! Matt Cutts is in town!
For those of you know don’t know (is there anyone out there who doesn’t?), Matt Cutts is the head of Google’s web spam team; which means any secret we are hearing at SMX Advanced, Matt is making sure the shady tactics aren’t working anymore next […]

SMX Advanced: Blow Your Mind Link Building Tactics

Tuesday, June 3rd, 2008

Technical issues flavored the beginning of this session at SMX Advanced in Seattle. However, "oopsies" notwithstanding, Blow Your Mind Linkbuilding Tactics was informative with plenty of advice for gaining the authoritative inbound links web sites need to rank well in the search engines.
The session was packed with link builders looking for new and […]

Extending SEO with Digital Asset Optimization

Tuesday, June 3rd, 2008

The search marketing industry is rich with acronyms: SEO, SEM, PPC, ROI, SERPs (even LMAO) as well as buzz phrases such as “search engine optimization” and “social media optimization”. Do we really need another?
One of the few things to be counted on in search marketing is that there will be change. That change comes in […]

Twitter Poll: Ultimate Time Waster, or Great Tool?

Monday, June 2nd, 2008

At the upcoming Search Engine Strategies conference in Toronto, I’ll be presenting along with David Snyder and Chris Winfield a hotly anticipated session called “Twitter: Ultimate Time Waster, or Great Tool?”. With the fast growth and uptime growing pains, debates about Twitter are plentiful so let’s settle it once and for all with a Twitter […]