Archive for December, 2008

2008 Top SEO Blogs by RSS Subscribers

Wednesday, December 31st, 2008

As part of  maintaining the BIGLIST of search engine marketing blogs, we’ve posted a list of the top SEO blogs that publish their RSS feed subscriber counts and on this last day of 2008, I thought I’d put up just one more.
A few more SEO blogs have been added to this list from the last […]

How Community Building Boosts SEO

Tuesday, December 30th, 2008

A while back I had a Twitter discussion with a few smart Minnesota based marketers, @cbensen, @albertmaruggi and @bestbuyCMO about the importance of customer service and community building that turned to a variety of ancillary benefits. Connie mentioned that community building is a long term investment that continues to pay dividends. Albert pointed out that SEO & […]

Happy Birthday TopRankBlog & SEO Blogs Class of 2003

Friday, December 26th, 2008

I am happy to say that this weekend, December 28th  marks 5 years of blogging at Online Marketing Blog. From the infamous “Florida Update” of December 2003 to current, practical advice on social media strategy December 2008, TopRank has been a trusted source of information for thousands of readers.
The entire TopRank Blogging team wishes a […]

Happy Holidays from TopRank Online Marketing

Wednesday, December 24th, 2008

The entire team at TopRank Online Marketing would like to wish our valued readers a very happy holidays and a fantastic new year. We sincerely appreciate all our subscribers and all the amazing insight, comments and connections you’ve helped us make over 2008 and hopefully between each other.

            Subscribe to this Feed

Best Podcasts on Social Media

Sunday, December 21st, 2008

There are many ways to acquire information on the topic of social media ranging from blogs to books to Twitter. As part of our efforts to aggregate useful resources for Online Marketing Blog readers on topics related to digital PR, search and social marketing, we bring you this fine list of the best podcasts on […]

Writing for the Web: SEO for News Content

Saturday, December 20th, 2008

At TopRank Online Marketing, we’re keen on matching content and therefore optimization efforts with the right audiences. News is a perfect candidate for optimizing by intent. Below is a presentation I did recently as part of a PR News webinar on the topic of writing for the web, optimizing online PR communications.

As part of the […]

ComcastCares Social Media Interview with Frank Eliason

Monday, December 15th, 2008

Social Media Smarts: Interview with Frank Eliason of Comcast aka @ComcastCares

Photo by Shel Israel
Twitter has become many things to many people and organizations for that matter, including Comcast.  It really says something when a company experiences the bite of consumer malcontent via social media and then turns around and becomes known as a best […]

5 Tips for Successful Blog Optimization

Friday, December 12th, 2008

Yesterday I posted “3 Reasons Why Blog SEO Fails” to help readers avoid the pitfalls of starting a business or corporate blog purely for SEO reasons  only to end up wasting time and energy. Without proper planning, oversight and passion for the topic, blogs implemented purely for SEO objectives are doomed to fail. Additionally, social […]

SES Chicago: SEO Through Blogs and Feeds

Thursday, December 11th, 2008

Yesterday I presented at SES Chicago in a session on SEO Through Blogs and Feeds with Stephan Spencer and Sally Falkow. I went first and presented the slideshow embedded below, a presentation in two parts:

Why blogs created solely for SEO purposes will inevitably fail.
Tips on how to create a successfully optimized company blog that will […]

3 Reasons Why Blogs for SEO Fail

Thursday, December 11th, 2008

There are many benefits to publishing a business blog and improved search engine visibility is one of the most popular.  It’s pretty common advice to hear: start a blog and the fresh content will attract links, improving your search results.  Such tactical advice can be very effective.
Unfortunately, the advice gets filtered and distorted, not […]