After being a fan of Copyblogger and other projects, Brian Clark was kind enough to do a panel on SEO I was moderating at BlogWorld. Then I ran into him again recently at Affiliate Summit thinking each time what a great thing it would be for our readers to do an interview with him for […]
Note from Lee: GasPedal and the blog council have partnered to deliver another BlogWell event (this time in Chicago) focusing on case studies from large companies on the topics of blogging, social media and online community building. I am pleased to introduce a guest blog post from Tonja Deegan, winner of a free pass from […]
One of the best examples of the convergence happening between search engine optimization, social media and digital public relations is online reputation management. This is a topic very close to home not only because our marketing agency emphasizes these practice areas, but because the need for brand and reputation management continues to increase in importance […]
Social Media Smarts Interview with Dave Evans, Author of Social Media Marketing An Hour A Day
Recently I came across the new book by Dave Evans, Social Media Marketing An Hour a Day. It’s one of the few marketing books I actually purchased in 2008 because it seemed thorough (as far as a book can be […]
Agencies and Eurpoean blogs make up most of our reviews of this week’s BIGLIST of search marketing blogs with several less than 6 months old. Blogs are a great way for agencies to demonstrate expertise as well as personality to help potential clients get a handle for who they might be working with. TopRank can attest […]
Social Media Smarts: Interview with Tac Anderson, Social Media Man of Hewlett Packard
One of the great things about the social web is the opportunity socialize offline as well as online. That is how I finally got the chance to meet Tac Anderson from HP during BlogWorldExpo.
Tac currently leads social media activities across Hewlett Packard for […]
Build a strong following and community and you have an army of brand advocates, especially when those advocates have a voice and a following of their own. As companies and agencies become more savvy about monitoring the social web, it’s important to understand what stage each voice is coming from and where they might go.
Here […]
Whether you’re a marketer at a large Fortune 500 company or a small business, search engine optimization (SEO) can be one of the most cost-effective tools for reaching a broader audience and increasing online sales. A solid and persistent search engine optimization program can increase search visibility for many types of content affecting the bottom […]
URL shortening services were initially popular because web addresses started to get long and links would break when sent in an email. However, as microblogging services like Twitter have become popular, an increasing number of services and applications, including tracking & metrics, have been added to the basic URL shortening features.
Recently I polled followers […]
It’s a new year and a new update to TopRank’s BIGLIST of search marketing blogs. The BIGLIST, like many of our readers undoubtedly, suffered a bit of bloat over the holidays, so we’ve resolved to trim things up a bit and recently removed over 50 blogs for inactivity or changing focus from search and social […]
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