Archive for June, 2009

Online Marketing Summit: Social Media Basics

Wednesday, June 3rd, 2009

At Online Marketing Summit held in Minneapolis and hosted by ClickZ, Caitlin McCabe of Sway Inc spoke to the audience about Social Media and had these insights:
1. For people who think Facebook is just for kids, go search for groups relevant to you and you will find them!  Facebook offers many targeted marketing opportunities.
While there […]

Is Your Web Site SEO and Social Media Friendly?

Tuesday, June 2nd, 2009

Numerous companies are losing vast amounts of revenue due to their web sites doing poorly in the search engines.  Web sites that are not easy to find via search miss out on attracting new customers as well as repeat customers that use Google to navigate sites they already know about. Is the same true for […]

Green Online Marketing: 5 Ways to Repurpose Content

Monday, June 1st, 2009

With the importance of content in online marketing, many businesses are hard pressed to come up with original articles, blog posts, videos, images, presentations, etc on a regular basis.  There’s a myth that once you publish something, that all who matter will see it. That’s simply not true.
Does less than 100% or even 50% market […]