Archive for the 'Uncategorized' Category

Win a Free Pass to MN Blogger Conference

Thursday, September 2nd, 2010

TopRank Online Marketing is proud to be a founding sponsor of the first Minnesota Blogger Conference. Tickets for this event “sold out” within a few hours and there are over 100 people on the waiting list. Thanks to conference founders Melissa Berggren, Arik Hanson,  Suzi Magill and Katie Schutrop, it’s already one hot event. The date […]

Everything I Know About Marketing I Learned from Google

Thursday, September 2nd, 2010

Aaron Goldman is an accomplished digital marketer that I know through MediaPost’s Search Insider Summit conference. He reached out to me while writing his new book, “Everything I Know About Marketing I Learned from Google”, and asked if I’d like to contribute. Such a request is a great honor to me but unfortunately, I never did […]

The Real Cost of Buying Links for SEO: $4 Million

Wednesday, September 1st, 2010

I was reading a copy of the Inc. 500 issue on my flight back from Dallas this weekend and came across an article about a seasonal online retailer that was “penalized” right before the Holidays for paid links. He estimated the revenue loss due to plummeting organic search visibility at $4 million in sales.  Now […]

Social Media SEO Success with Blogging

Tuesday, August 31st, 2010

My presentation on how to leverage Social Media SEO to improve the reach and effectiveness of blog content for marketing at OpenCa.mp DFW this weekend ended up being a lot of information in a very short period of time. The use of a video interview I did with Brian Clark as the segue into my […]

Brian Clark Interview: Copyblogger on Content Marketing with Blogs

Monday, August 30th, 2010

OpenCamp’s Sunday schedule included presentations on blogging that included Chris Pirillo, Brian Clark and myself. I caught up with Brian before he gave his presentation to give us a little preview. John P. ended up using the video as the segue between Brian and I as we changed microphones. Watch as Brian talks about the […]

Chris Pirillo on SEO & Social Media @ OpenCa.mp

Sunday, August 29th, 2010

At the OpenCa.mp conference in Dallas this weekend I was able to re-connect with Chris Pirillo of Lockergnome and the Gnomedex conference (We’ve interviewed each other in the past). We both jumped out of the same airplane with the Army Golden Knights last week and are also speaking today about blogs at OpenCa.mp. I caught […]

OpenCamp Blackhat SEO with Social Media

Saturday, August 28th, 2010

The first content session I’m attending at OpenCamp is by Gio, aka Giovanni Gallucci, a longtime search and social media marketer based in Dallas. The topic is “Blackhat SEO” and the room is packed! The session was cut a bit short due to technical difficulties with getting the conference started and Gio took it in […]

Army Golden Knights: Jumping in to Social Media

Friday, August 27th, 2010

Army Strong Stories is a program to draw attention to the real life and experience of being in the Army through soldier stories communicated via media socially. Recently Greg Swan of the Minneapolis Public Relations firm, Weber Shandwick, that is behind the Army Strong Stories campaign contacted me with a compelling opportunity to create my own […]

Video Interview: Dave Roth of Yahoo

Thursday, August 26th, 2010

Dave Roth works as Director of Search Marketing at Yahoo. That means Dave is a Search Engine Marketer that works for a search engine. I’ve known Dave for several years and we finally decided to do a video interview. Watch the interview below to learn what a search marketer that works for a search engine […]

SES San Francisco 2010 Wrap-Up

Wednesday, August 25th, 2010

Last week the West Coast Search Engine Strategies conference moved from San Jose back to its roots in San Francisco. It was a well attended show (5,000+ in 2009 vs. 6,000 in 2010 registrations), despite the illusion created by the voluminous Moscone. As part of Connected Marketing Week, SES included a great mix of sessions. In […]