Archive for the 'Uncategorized' Category

Top Content Marketing Blogs from Junta42

Sunday, November 16th, 2008

Over at Junta42 Joe Pulizzi has announced the quarterly update of his Junta42 list of content marketing blogs. I’m happy to say Online Marketing Blog was again included in the list. This time in a slightly improved position as you can see below. I must say, being included on a list with Brian Clark, Jeremiah […]

PubCon: Earning Big Bucks with Social Media Traffic

Saturday, November 15th, 2008

Have you considered developing content specifically to drive traffic from social media sites? Have you also considered what you want from that social media traffic, and what to do with it once you have it?
In a session titled, “Earning Big Bucks with Social Media Traffic“, Social Media Marketing advocates including Rank Fishkin, Vanessa Fox, Michael […]

PubCon: Universal & Personal Search - This Changes Everything

Friday, November 14th, 2008

Universal search has been touted as the biggest change to happen to search in recent years. Certainly universal and personal search have altered the search landscape to an extent, however to what extent is up for debate. In Universal & Personal Search: This Changes Everything, panelists moderated by Jake Baillie brought differing perspectives to the […]

Pubcon: In-House SEO and PPC

Thursday, November 13th, 2008

The last regular session of the day I decided to attend was on In-House SEO and PPC which was moderated by Melanie Mitchell and included Jessica Bowman, Dan Perry, Ana Schultz, Allison Fabella and Jill Sampey. The issues that in-house search marketers experience are the same issues that SEO agencies experience when performing enterprise SEO […]

Pubcon: Top Secret SEO Tools

Thursday, November 13th, 2008

The first post-lunch session of day 3 of Pucon brought together a great mix of SEO experts including: Todd Malicoat, Rand Fishkin and last minute fill-in for Jessie Stricchiola, Andy Beal. Moderator duties were handled by Joe Laratro.
First up is Todd who covered 30 different tools which are too many to mention here but included tools for: […]

Pubcon Day 2 Favorite Photos

Thursday, November 13th, 2008

The second day of WebmasterWorld Pubcon didn’t dissapoint with great sessions throughout the day.  In between sessions, I was able to take a few candids and had help from Lisa Barone and Ashley Bruce during the sessions where I was speaking.

Elisabeth Osmeloski and Alex Bennert

Barry Schwartz and Ken Jurina

Jessica Bowman and Heather Lloyd Martin

A taller Matt […]

PubCon: Online Reputation Management

Wednesday, November 12th, 2008

The sheer quantity of different information sources online has resulted in a media circus. The various blogs, tweets and mainstream media outlets are like different acts vying for user attention. Online reputation management amid all the chaos can be difficult. It seems only appropriate that a circus insider, Jessica Berlin of Cirque du Soleil, […]

PubCon: Managing Brands Online

Wednesday, November 12th, 2008

The speed and availability of information online has given more power to the individual to be vocal about their opinions and feelings, both positive and negative.  Social media, blogs, forums and online groups can leave you vulnerable to negative attacks if you are not involved in the conversation.
This panel of brand ambassadors, including Jessica L […]

Pubcon Day 1 Favorite Photos

Wednesday, November 12th, 2008

As is tradition at Online Marketing Blog, we take quite a few photos at conferences. I’ve never come back from an event thinking that I took too many.  Here are a few photos from day one of the WebmasterWorld Pubcon conference in Las Vegas, which for me, was interrupted by a trip over to the […]

PubCon: Social Media - The Big Sexy Buzz

Tuesday, November 11th, 2008

You may or may not be using social media tools such as Twitter, Facebook, or Digg in your business. The overarching theme from this panel at PubCon was… why not, what do you have to lose?
Social media gurus, including Warren Whitlock, Co-Author of The Twitter Revolution, Brian Carter, Director of Search Marketing for Fuel Interactive, […]