http://www.marketerblog.com Online Marketing Unleashed Fri, 03 Feb 2012 12:55:25 +0000 http://backend.userland.com/rss092 en Facebook in Numbers: Prior to the IPO The big news in social media and business this week is Facebook’s new IPO.  This infographic from statista and creative commons shares some very interesting figures about Facebook, before it goes public. Highlights include: In 2012 Facebook is expected to reach: 90% of U.S. Social Network ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/Oku28IHn8mQ/ Is your company adaptable? Is your marketing optimized? I think most online marketers get the fact that marketing and communications on the web is a fast changing place and that most companies are structured to move at a slower pace than the digital world is evolving. Take for example, the notion of ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/5yta3TA5T5U/ Is Your Blogger Relations Using Push & Pull PR Tactics? Yesterday digital PR maven Adam Vincenzini pinged me about a post he was researching on how brands could make it easier for bloggers to talk about them. It’s a great question because mentions and links from influential content sources are priceless for ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/WxqkfINBpIY/ Picturesque view of Lake Minnetonka from the TopRank office Today marks my 4 month anniversary at TopRank Online Marketing and almost 5 years in the online marketing industry.  It has been a goal of mine to learn as much as I possibly can from those who know the industry best.  In ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/EEKc44F2A7I/ Google+ Optimization or Community Building? Initially I looked at Google+ the same as other Google social projects like Wave and Orkut. But the more I use Google+ the more I like it. Maybe it’s the network effect because others are using it more too. I often find content and insights shared ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/WAYWkEcX5BQ/ The 2012 Community Manager Report Community Manager is an essential, yet still uncharted territory for many companies that are expanding their presence on the social web.  What should you know about the current state of this position? 67% of Community Managers work for a brand The most popular city for Community Managers is ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/WmHXUgDjqqg/ Content Marketing Not Performing? Troubleshoot SEO Basics. This post is a preview of a new downloadable guide I will be offering for those who pre-order Optimize by March 13, 2012. The full guide will have screenshots, examples and more “SEO Deep Dive” advice. If you want the full, illustrated Content Marketing SEO ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/vqE1z3-HI2U/ Making the time to execute on a social media strategy can rattle even the most experienced marketers.  Unlike traditional marketing, social media marketing can present many different challenges and distractions.  According to a study by eMarketer 73% of marketers say finding the time to create content as their biggest marketing ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/5uzakSYSHn8/ Online Marketing is all about information. And people. Making connections that solve marketing problems in today’s environment of social and technological innovation can be challenging. Like many readers of this blog, a big part of what I do as an Internet Marketer centers around being able to consume large amounts ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/S94ZlGBkTOo/ The Social Job Seekers The social media job market is hot! This infographic visualizes the 2011 Social Job Seeker Survey that was conducted by Jobvite.  It examines who the job seekers are and how they are utilizing social media to find jobs.  Some interesting statistics you may not be aware of: 61% of ... http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/ENe7OVyxaZI/